The Undeniable Power of Organic SEO: More Clicks, Lower Costs, Long Term Success In the bustling realm of digital marketing, there’s a statistic that’s been making a noteworthy impact: according to Neil Patel organic search engine optimization (SEO) results are accruing 38% more clicks than paid search results. It’s a remarkable trend that reinforces the […]
Search engine optimization (SEO) is a constantly evolving field, but one thing remains constant: keywords are at the heart of any successful SEO strategy. However, simply stuffing keywords into your website won’t cut it anymore. In order to succeed, you need to use effective keyword mapping techniques to ensure that your website is optimized for […]
Ahrefs Most people consider Ahrefs to be a backlink checking tool or maybe marketing agencies use Ahrefs exclusively for backlink research. However, Ahrefs is much more than a backlink tool; it is an enterprise resource for search marketing. In Ahref’s own words: “If you look at the big picture, Ahrefs is a data company. We collect […]
To help businesses grow their eCommerce site, Google developer advocate Alan Kent recently hosted a video that outlines “8 tips” for SEO-optimizing an eCommerce site. Here are the 8 tips that Alan believes will help you: Tip 1: Make sure you have the technical basics in place – You need to ensure your URLs and internal links are […]
Google updates its algorithm frequently. At times, they announce the major updates beforehand, at other times they inform after initiating one. The last update was rolled out on May 25th. To learn about such updates, we had to wait for tweets & official answers from the team. Google thought of improving this process and has […]
As known to most SEO experts out there, Google renamed Google My Business to Google Business Profile last year while also rolling out more support for managing a business profile. Going a step further, the search engine giant has now launched another feature that is bound to give small businesses operating out of homes a […]
SEO, or Search Engine Optimization, is a term you’ve most likely heard before. As digital marketing continues to rise, so does the contest for web visibility.